Branding for the Oregon State University Film Analysis Club. The club was small and needed a brand identity to help advertise to students. Originally, we went with a weathered, retro look, using OSU's signature orange to tie the club in with the college. Deliverables included a logo, a poster, a flyers, buttons, weekly announcement posts for social media, QR code cards, a 3'x2' banner and a film camera centerpiece constructed using cardboard and sharpie. The rebrand embraced a bit more color and went with a more fun and angular style. It dropped the weathered texture that was prominent in the old branding. Deliverables, so far, have been a new logo, poster, banner, and social media posts.
ORIGINAL DESIGN
Inspiration